Our mission

Valuethrough was founded in 2022 by Jan and Maarten. Based on their experience in management and consulting, they noticed time and again that companies and governments formulate objectives or ambitions, but that they only follow up on easily measurable objectives. For development-oriented or change-oriented objectives (organizational development, leadership, culture, long-term plans, ...) they usually have no idea how to follow up on them, which often results in fruitless one-off initiatives. At the same time, company managers complain about how difficult it is to keep employees involved in the company.

Our mission is to solve this problem with technology and guidance.

Our technology enables you to easily follow the progress of goals that are difficult to measure and to estimate when you need to talk to your people to stay on track and when not. With our guidance we help those who are struggling to formulate sharp, meaningful objectives or to start a conversation with the team or stakeholders in an inspiring, results-oriented way.